One frosty January morning in 2001 I had a brief and unexpected encounter and chat with Prince Charles who was out walking on the Cumbrian fells, near Orthwaite in the Lake District .
I mentioned that about six rural pubs were closing each week. He seemed was genuinely by this statistic and said that he would look into the matter.
Later that year he became involved in the setting up of the Pub is the Hub initiative, which actively encourages breweries, pub owners, licencees and local communities to work together to help retain and enhance rural pubs.